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- Posted 2 weeks ago
Job description
Project Brief: Logo Design for Cookie ShopI. Introduction
As a small business owner, I am looking to refresh the visual identity of my cookie shop. My goal is to create a logo that accurately reflects the playful and indulgent nature of my products, while also conveying a sense of professionalism and reliability.II. Background
My cookie shop, named "Sweet Treats," has been operating for three years. We specialize in handmade cookies in a variety of flavors, including classic chocolate chip, as well as more unique options like sea salt caramel and lavender shortbread. Our target audience is primarily families with children, as well as individuals with a sweet tooth.III. Project Scope
The logo should be a simple, memorable design that can be easily reproduced in various sizes and formats. It should work well in both color and black and white, as we use both in our marketing materials. The final design should be delivered in vector format, as well as in high-resolution JPEG and PNG formats.IV. Design Considerations
- The logo should incorporate elements that suggest sweetness, such as candy, cupcakes, or frosting.
- The design should be versatile and work well in both horizontal and vertical orientations.
- The typography should be clean and easy to read, with a modern, sans-serif font.
- The color palette should be warm and inviting, with a focus on shades of brown, yellow, and orange.
- The logo should avoid any copyrighted or trademarked elements, such as images of popular cookie brands or logos.V. Objectives
- To create a logo that accurately reflects the personality and values of my business.
- To establish a strong visual identity that sets us apart from our competitors.
- To create a logo that is memorable, versatile, and easy to reproduce in various formats.
- To ensure that the final design meets my specific design considerations and requirements.
- To work collaboratively with the designer to ensure a successful outcome that meets my expectations.Return the improved version without any explanation or commentary.
As a small business owner, I am looking to refresh the visual identity of my cookie shop. My goal is to create a logo that accurately reflects the playful and indulgent nature of my products, while also conveying a sense of professionalism and reliability.II. Background
My cookie shop, named "Sweet Treats," has been operating for three years. We specialize in handmade cookies in a variety of flavors, including classic chocolate chip, as well as more unique options like sea salt caramel and lavender shortbread. Our target audience is primarily families with children, as well as individuals with a sweet tooth.III. Project Scope
The logo should be a simple, memorable design that can be easily reproduced in various sizes and formats. It should work well in both color and black and white, as we use both in our marketing materials. The final design should be delivered in vector format, as well as in high-resolution JPEG and PNG formats.IV. Design Considerations
- The logo should incorporate elements that suggest sweetness, such as candy, cupcakes, or frosting.
- The design should be versatile and work well in both horizontal and vertical orientations.
- The typography should be clean and easy to read, with a modern, sans-serif font.
- The color palette should be warm and inviting, with a focus on shades of brown, yellow, and orange.
- The logo should avoid any copyrighted or trademarked elements, such as images of popular cookie brands or logos.V. Objectives
- To create a logo that accurately reflects the personality and values of my business.
- To establish a strong visual identity that sets us apart from our competitors.
- To create a logo that is memorable, versatile, and easy to reproduce in various formats.
- To ensure that the final design meets my specific design considerations and requirements.
- To work collaboratively with the designer to ensure a successful outcome that meets my expectations.Return the improved version without any explanation or commentary.
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